I don't know why it bothers me so much, but I saw an ad for a 999 that's selling it as an S model here on the Norfolk craigslist, and I felt compelled to email the seller telling him why it's not an S and he should change his post to not be misleading. It's possible he was misled by a previous owner and he just didn't know better too. But for some reason I feel compelled to defend the brand, like it's my responsibility to do so as a Ducati 999 owner. Anyone ever tried to intervene on a craigslist post? I'm wondering now if I'm going to start getting spam-bombed or my email is going to get hacked or something for emailing this guy. I could have just flagged it but I thought I should let the guy know why the ad is incorrect.